The Urban Behaviour Collective
Shaping the psychology of cities. Sharing the knowledge to build healthier urban futures.
What is UBC?
The Urban Behaviour Collective is a Community of Practice implemented under the Centre for Urban Psychology (CUP) to advance research, knowledge exchange, and practical applications in urban psychology and behavioural urbanism. It serves as a platform for academics, practitioners, policymakers, and urban designers to explore the intersection of human behaviour, mental well-being, and urban environments.
Through collaborative research, professional development, and applied projects, the Collective aims to foster data-driven, human-centered urban solutions that enhance the psychological and behavioral dynamics of cities.